healthcare & PHARMA

All work created on spec. Please email [email protected] for password.
Conceptual website design created for portfolio purposes only. Not affiliated with or endorsed by any Lexapro® manufacturers.
SUNOSI Banner Campaign: Balancing Impact with Compliance. 

Two strategic approaches - highlighting duration vs. onset of action.
   

audience before everything.

​If we work for the audience we're serving, the work will be rewarding and fun.

​​Let's have fun.​
   
   

goodwill

Goodwill has developed a reputation as the most corporate thrift store. This deck pitches several fixes while keeping the vibe light and informative. 
*complete spec pitch deck/RFP
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Midnight is a luxury decaf coffee company I co-founded with my sister. I spearhead brand development and positioning and I handle all of our copywriting needs. CLICK HERE to check out our website. Or CLICK HERE to take a look at the brand guidelines I developed. 

BLACK MAMBA SIX 

Black Mamba Six is the hottest hot sauce in the universe, but advertising barely mentions that fact. The campaign initiative here is to establish a brand voice that's just as extreme as the Black Mamba flavor profile. 

*spec banner ads/website assets
Originally published on MovieOutline.com, this SEO-optimized piece demonstrates my ability to break down complex topics into  actionable insights while maintaining a distinctive voice. 

author ads

I used Facebook ads to scale my annual self-publishing earnings from $35k to $250k. Click below for a case study that outlines exactly how.


*Facebook ad campaign
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LADY PINK

​Lady Pink was the first woman to do graffiti in NYC...ever. I thought she deserved her own TV series, so I secured her life rights and developed a pitch with my co-writer. The rest of the story is in the deck...
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*TV pitch developed with One Entertainment
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Five unsolicited campaign pitches no one ever asked for.


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